Seat Selection API Now Live— Unlock a New Path to Ancillary Revenue Growth!

​June 6, 2025

---

Empowering OTAs to monetize seat selection like airlines do — without any development work. Plus, smarter rebooking with synced seats and baggage.

We’re thrilled to announce the official launch of our Seat Selection API. This powerful new tool enhances your booking flow, improves customer satisfaction, and unlocks a significant new revenue stream through seamless seat upselling.

Alongside it, we’ve upgraded the ATRIP functionality to make rebooking faster, more complete, and more professional than ever before.

---

01. Why This Matters for OTAs

In today’s competitive online travel market, ancillary revenue is no longer optional — it's essential. With airlines increasingly shifting toward unbundled pricing models, especially among LCCs, seat selection has become one of the most valuable ancillaries for OTAs to offer.

Our Seat Selection API allows you to:

• Offer full seat maps, pricing, and real-time availability

• Bundle seats directly into ticket purchases on your platform

• Monetize seats just like airlines — no technical complexity required

This means more revenue per booking, higher customer satisfaction, and a smoother, more airline-like booking experience.

---

02. Key Feature: Seat Selection API

Seamless OTA Integration

• No development needed: integrate with existing platforms in minutes

• Users select seats during checkout — no redirection or extra steps

• Seats are automatically bundled with tickets at purchase

Full Support for LCC Scenarios

• Custom seat maps tailored for LCCs

• Real-time availability and dynamic pricing

• Flexible integration with various airline systems

Built for Ancillary Growth

• Upsell premium, legroom, or preferred seats

• Increase average order value by up to 10–15% (based on industry benchmarks)

---

03. ATRIP Upgrade: Smarter Rebooking

We’ve enhanced the ATRIP rebooking process to now include automatic syncing of:

• Passenger details

• Selected seats

• Checked baggage

This makes rebooked orders more complete, reduces manual input errors, and improves service quality — especially important during disruptions or flight changes.

Benefits:

• Faster, smoother rebooking workflows

• Higher customer satisfaction during involuntary changes

• Reduced support costs from incorrect baggage/seat mismatches

---

04. Strategic Value for Your OTA

By integrating the Seat Selection API, you're not just improving the booking experience — you're tapping into a proven revenue driver:

• Ancillary income growth: Up to 30% of total revenue can come from non-ticket sources in mature OTAs.

• Brand loyalty boost: Offering features like seat selection builds trust and perceived value.

• Operational efficiency: Automated bundling and rebooking reduce backend complexity.